Every good marketer sees everybody as a potential customer and every forum as a marketing opportunity to introduce a brand. So, a good marketer is always ready to talk passionately about a brand, why you should be a new subscriber or a loyal subscriber.
The power to convince and win over, lies not only in demonstrating in a speech, a passion that is infectious, it lies more in the marketer’s willingness to listen attentively to what others have to say about the brand. It is when you listen to the end that would know where and how to begin to respond effectively Therefore, a good marketer is a good listener.
A successful marketing approach is anchored on effective communication skills. So, every marketer must learn to listen attentively, then think deeply and quickly before answering convincingly.